
Remember the days of Carrivagio and da Vinci? Perfection was the goal. Mastering the perfect line and composition was paramount. Nothing was sacrificed until that Mona Lisa smile was perfected. Well, that was then, and this is now. There is a new direction and focus in the art world. With the help of the digital era, and fancy computers, and perhaps the need for something new, people who may have had no traditional means to be artistic, all of a sudden are budding geniuses. With focus on wild colors and a different emotional responses, a very youthful approach is being created. With many of these pieces I find myself comparing them to art I was doing in kindergarten. Forget trying to be perfect, and staying inside the lines. You are only cool if you are coloring outside the lines. No this is not some lame metaphor, it actually means what it means for a change. Cult companies of the world are implementing, what I like to call "kid art" in their repertoire. Everything from personalized social cards to skis are bringing this new aesthetic off the canvas and to the greater public. Eye catching it is, but why has art gone in this direction? I have asked myself this question often and feel that "Kid Art" is making such an impact because computers are allowing us to experiment in new ways and are also allowing us to create images which we don't see in real life. Escapism at it finest. Also, the alternate reality of comics has always intrigued people, and this new aesthetic is playing off of that; more than ever before. Annie Morris is one of these artist. Traditionally educated, she is not who I would have assumed to be creating this juvenile art. Roosters with multiple heads, and shouting girls with red hair, all seemingly whipped together with dried up Crayola markers. Intentional mistakes are consistent throughout her work as with many of these artists. A classic and probably more recognizable example is the South Park comic TV show. These characters are all digital, but what make them so funny is the fact that there are noticeable imperfections. Kind of like life. Art of the past has been so perfect; so perfect that it is unbelievable. Maybe this is evolution at work, and these imperfections are a refection of our time. After all, isn't that what art is? A refection of who we are and what life is like? These artists are documenting how life is right now, unsettled, digital, fast, whimsical and youth driven. Some people don't like it. I remember my art History teacher literally wanting to burn all of WarholÃ??s work. He showed major resistance to modern art, and I found it fascinating. I assumed that he would have been more open minded and willing to see art change and evolve, but nope. Kid art is on the rise, so I suggest to any parents of toddlers out there; hang on to those precious paintings they make in preschool. They are works of art, and very relevant! Visit this website to get a better idea of what I am taking aboutwww.pleasurecards.com
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